World Day Against Child Labour falls every year on 12 June, and it usually passes with the sort of solemn statements governments issue on days like this: acknowledgment of a problem, a promise to do better. In 2020, Uttar Pradesh used the occasion differently. With the country still in the grip of the first wave of COVID-19, and with the informal economy that employed a large share of the state's working children in visible disarray, Chief Minister Yogi Adityanath used 12 June 2020 to launch the Bal Shramik Vidya Yojana (BSVY), a scheme built on a fairly simple premise: pay a working child's family enough, regularly enough, that sending the child to school stops being a financial loss (Government of Uttar Pradesh, 2020, as cited in Press Trust of India [PTI], 2020).