India’s traditional industries have often been viewed not only as a form of economic activity but also as a symbol of craftsmanship and cultural heritage, providing millions of artisans with livelihoods and financial support across rural and urban areas. However, the rapid rise of modern industrialization, evolving consumer preferences, and scattered production systems have diluted the competitive value of these sectors. To address structural issues, the Ministry of Micro, Small, and Medium Enterprises (MSME) introduced the Scheme of Fund for Regeneration of Traditional Industries (SFURTI) as a cluster development program, which aims to strengthen traditional industries and create livelihood opportunities for artisans and people working in the informal sector.